Marketing to grow
your salon.
Your client’s aren’t all the same. Your marketing shouldn’t be either. Reach the right clients with the right message at the right time.
Advanced Targeted Marketing
Automated SMS and Email Marketing
AI Marketing Asssistant
Online Promotional Banners & Headers
Online Promotion Codes
Mailchimp Integration
Grow your Business
Consistent contact generates more bookings and stronger client loyalty.
Save Valuable Time
Automated messages keep working, saving you valuable time.
Bring Clients Back
Reconnect with clients at the right time and encourage their next booking.
Advanced Targeted Marketing
Target the clients
you want to reach.
HB Software helps you create marketing that is based on the information already recorded within your salon software.
Instead of sending the same promotion to everyone, you can choose exactly which clients should receive each campaign.
Target your audience with thousands of combinations.
Have not returned.
Clients who have never tried a particular service.
Create your own customised client selection.
Send special offers for important occasions
More precise targeting. Better personalisation. Endless possibilities.
More precise targeting.
Better personalisation.
Endless possibilities.
Automated marketing
Set and forget
automated marketing.
Auto marketing helps your salon stay connected with clients without requiring your team to manually create the same campaigns again and again.
Simply set up your message and HB Software can automatically send an SMS, email or both when the selected occasion occurs. You can create full marketing campaigns with additional messages for each auto marketing message.
Auto Marketing can help you communicate with clients for:
Non-returned follow up messages
Client birthdays
First visits
Other important client occassions and milestones
Reward referring clients
AI Marketing
AI Powered
Content Creation.
The HB AI Marketing Assistant, powered by ChatGPT, helps turn your campaign idea into engaging marketing content.
Use it to help create or improve:
- SMS campaigns
- Marketing emails
- Social media content
- Promotional announcements
Tell the assistant what you are promoting and let it help you create a clear, professional starting point.
Simplify your marketing process.
Utilise our inbuilt AI marketing tool
Our AI Marketing Assistant helps you create compelling promotions, social posts and client communications in just a few clicks.
Faster Content
Turn an idea into content in moments.
Purposful Wording
Create messages with words that impact.
Share it Everywhere
Use the content for SMS, email or socials
Online Marketing
Online marketing.
Connected.
Online Promotional Headers
Highlight current offers using promotional headers within your salon’s online pages. The promotional header appears throughout your online pages, website for salons and even your salon client app.
Promote: Seasonal Offers, New Services, Important Announcements or Limited-time Campaigns where clients will easily see them.
Add an optional link, giving clients ease of use and allowing you measure the success.
Online Shop Promotional Banners
Make your online shop stand out with a large visual banner in your Online Shop.
Use promotional banners to showcase sales, new product releases, featured brands, seasonal campaigns or salon events.
Add multiple promotions, and the banners automatically cycle through a continuous loop every few seconds, whilst a single banner will stay static.
Showcase every offer
Salon App
Promotions.
Turn Your Salon App Into a Powerful Marketing Tool
Set your Promotions page as the first screen clients see when they open your app and hide the menu on launch.
Need to showcase multiple promotions?
Turn your welcome gallery into a sliding promotional gallery allowing multiple offers to scroll automatically across the screen.
Promote your latest offer, salon news or product campaign, with maximum visibility.
To get the most from every promotion, share your app through SMS, email and social media, then update your offers directly from HB Software whenever you need.
Request your Free Demonstration
See everything HB can offer in a 20-minute demo.
Book a personalised, obligation-free demo with our Australian Team. We'll show you exactly how Hairware Beautyware can benefit your business.